Ford_News
12-14-2014, 10:56 PM
Filed under: Sedan (http://www.autoblog.com/category/sedans/), SUV (http://www.autoblog.com/category/suvs/), Truck (http://www.autoblog.com/category/trucks/), BMW (http://www.autoblog.com/bmw/), Chevrolet (http://www.autoblog.com/chevrolet/), Ford (http://www.autoblog.com/ford/), GMC (http://www.autoblog.com/gmc/), Mercedes-Benz (http://www.autoblog.com/mercedes-benz/), Earnings/Financials (http://www.autoblog.com/category/earnings-financials/), Luxury (http://www.autoblog.com/category/luxury/), Ram (http://www.autoblog.com/ram/)
http://o.aolcdn.com/hss/storage/midas/9fa0ab74d2347054bf98c2aa91774225/201244202/truecar-pickup-luxury-50k.jpg (http://www.autoblog.com/photos/50k-pickups-beat-german-luxury/)
Now there's an attention-grabbing headline, eh? Although the answer to the riddle - pickup trucks and SUVs - might be somehow deflating, the numbers involved deserve a going over. According to TrueCar's figures (click on the table to enlarge), six of the year's ten best-selling vehicles in the US that sell for a transaction price above $50,000 are body-on-frame, and the Mercedes-Benz E-Class (http://www.autoblog.com/mercedes-benz/e-class/) is the only foreigner to crack the top five.
Every enthusiast knows that pickup trucks are 'Murica's most popular vehicle by a colossal margin, and there have been plenty of reports about the popularity of luxuriously appointed trucks and SUVs, but compare these figures from TrueCar: 70 percent of Chevrolet Tahoe (http://www.autoblog.com/chevrolet/tahoe/) sales have a transaction price above $50K, and The Bowtie is expected to make $3.9 billion in revenue on 66,945 predicted high-dollar sales; 95.1 percent of E-Class sales break $50K, so the German company will make $4.0 billion on 67,006 predicted sales in that pricing sphere. It's about the only time you'll see the Tahoe ranked right next to Mercedes' bread-and-butter sedan. Ram (http://www.autoblog.com/ram/1500/) is ahead of those two with $4.2B coming from $50K-plus sales. The Ford F-Series (http://www.autoblog.com/tag/ford+f-series/) does almost as much revenue as the next three combined, with an expected $10.8 billion coming from sales of trucks over $50K - more than a quarter of the model's total sales, when a base F-150 can be had for about $26,000.
Yes, the Germans make a lot more money on fewer sales, but considering the comparison, the bottom line isn't too troubled by such facts. Weighing like-for-like, the full-size Ford (http://www.autoblog.com/ford/) walks it in every category; elsewhere, the Chevrolet Silverado (http://www.autoblog.com/chevrolet/silverado/) outsells the Ram, but the Ram outsells the Chevy by 6.7 percent above $50K. And for all the flak GMC (http://www.autoblog.com/gmc/) takes over swapping out grilles, the Sierra (http://www.autoblog.com/gmc/sierra/) also outsells the Chevy in the well-appointed segment, 16.1 percent of sales versus 11 percent - the Professional Grade brand is a huge profit center for The General. You'll find more info in the TrueCar press release below (http://www.mnfords.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/#continued).Continue reading Here's how Detroit is selling more luxury vehicles than Germany and Japan (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/)
Here's how Detroit is selling more luxury vehicles than Germany and Japan (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/) originally appeared on Autoblog (http://www.autoblog.com) on Sun, 14 Dec 2014 16:57:00 EST. Please see our terms for use of feeds (http://www.mnfords.com/rss-term-of-use/).
Permalink (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/) | Email this (http://www.autoblog.com/forward/21115933/) | Comments (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/#comments)
More... (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/)
http://o.aolcdn.com/hss/storage/midas/9fa0ab74d2347054bf98c2aa91774225/201244202/truecar-pickup-luxury-50k.jpg (http://www.autoblog.com/photos/50k-pickups-beat-german-luxury/)
Now there's an attention-grabbing headline, eh? Although the answer to the riddle - pickup trucks and SUVs - might be somehow deflating, the numbers involved deserve a going over. According to TrueCar's figures (click on the table to enlarge), six of the year's ten best-selling vehicles in the US that sell for a transaction price above $50,000 are body-on-frame, and the Mercedes-Benz E-Class (http://www.autoblog.com/mercedes-benz/e-class/) is the only foreigner to crack the top five.
Every enthusiast knows that pickup trucks are 'Murica's most popular vehicle by a colossal margin, and there have been plenty of reports about the popularity of luxuriously appointed trucks and SUVs, but compare these figures from TrueCar: 70 percent of Chevrolet Tahoe (http://www.autoblog.com/chevrolet/tahoe/) sales have a transaction price above $50K, and The Bowtie is expected to make $3.9 billion in revenue on 66,945 predicted high-dollar sales; 95.1 percent of E-Class sales break $50K, so the German company will make $4.0 billion on 67,006 predicted sales in that pricing sphere. It's about the only time you'll see the Tahoe ranked right next to Mercedes' bread-and-butter sedan. Ram (http://www.autoblog.com/ram/1500/) is ahead of those two with $4.2B coming from $50K-plus sales. The Ford F-Series (http://www.autoblog.com/tag/ford+f-series/) does almost as much revenue as the next three combined, with an expected $10.8 billion coming from sales of trucks over $50K - more than a quarter of the model's total sales, when a base F-150 can be had for about $26,000.
Yes, the Germans make a lot more money on fewer sales, but considering the comparison, the bottom line isn't too troubled by such facts. Weighing like-for-like, the full-size Ford (http://www.autoblog.com/ford/) walks it in every category; elsewhere, the Chevrolet Silverado (http://www.autoblog.com/chevrolet/silverado/) outsells the Ram, but the Ram outsells the Chevy by 6.7 percent above $50K. And for all the flak GMC (http://www.autoblog.com/gmc/) takes over swapping out grilles, the Sierra (http://www.autoblog.com/gmc/sierra/) also outsells the Chevy in the well-appointed segment, 16.1 percent of sales versus 11 percent - the Professional Grade brand is a huge profit center for The General. You'll find more info in the TrueCar press release below (http://www.mnfords.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/#continued).Continue reading Here's how Detroit is selling more luxury vehicles than Germany and Japan (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/)
Here's how Detroit is selling more luxury vehicles than Germany and Japan (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/) originally appeared on Autoblog (http://www.autoblog.com) on Sun, 14 Dec 2014 16:57:00 EST. Please see our terms for use of feeds (http://www.mnfords.com/rss-term-of-use/).
Permalink (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/) | Email this (http://www.autoblog.com/forward/21115933/) | Comments (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/#comments)
More... (http://www.autoblog.com/2014/12/14/detroit-selling-more-luxury-vehicles-truecar/)